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| Chrysler The Chrysler Corporation began as the Maxwell Motor Corporation, which hired Walter Chrysler in 1921 to help the company out of bankruptcy. Chrysler flirted with bankruptcy again in the early 1980s, but Lee Iacocca and the K-car came to the rescue, followed in 1984 with the introduction of the market-changing minivan. In November 1998 Chrysler became a division of DaimlerChrysler AG, created by a merger between Daimler-Benz and the Chrysler Corporation. In 2007 Chrysler split from Daimler to become Chrysler LLC. |
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![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() | Chrysler to build plant in Mexico $570M factory, which will employ 485, will build more fuel efficient 'Phoenix' V-6 engines. - ONLY REGISTERED AND ACTIVATED USERS CAN SEE ALL LINKS - CLICK HERE TO REGISTER DaimlerChrysler AG's Chrysler Group will build a $570 million V-6 engine plant in Mexico as part of its plan to improve fuel-efficiency of its truck-heavy lineup, the automaker announced Friday. The plant starts production in 2009, building the automaker's new family of V-6 engines dubbed "Phoenix" engines that offer better gas mileage. The factory -- to be located in Derramadero near the Saltillo-based Dodge Ram plant -- will assemble 440,000 units annually and employ 485 workers. The factory will be the second site where the more fuel-efficient engines will be built. Chrysler broke ground last month on a $730 million factory in Trenton where Phoenix engines also will be produced. The Saltillo plant is part of Chrysler's push to install more fuel-efficient parts into its vehicles. The Auburn Hills automaker is investing $3 billion into the plan that also calls for new transmissions and axles. Frank Ewasyshyn, Chrysler's vice president of manufacturing, said in a statement that the recent announcement commemorates an important milestone for the automaker. "We're investing in the international future of our company," Ewasyshyn said. The fuel-efficient power trains will be installed in 20 new vehicles the automaker plans to launch in the next three years. "They have an established manufacturing operation down there, and geographically they've got a place in Michigan and a place on the opposite end of the country," said Paul Lacy, a power train analyst at Global Insight Inc. "So the distribution network will probably benefit them as well. Logistically it makes sense." Some of the Phoenix engines may have a fuel-saving direct injection feature, Lacy said. "And it will be all aluminum block, so it's lighter, which reduces the overall vehicle weight," he said. - ONLY REGISTERED AND ACTIVATED USERS CAN SEE ALL LINKS - CLICK HERE TO REGISTER |
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